TECHNOLOGY
5 Ways to Optimize a Small Marketing Budget
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Jonathan Gunson
wordstream.com - In the aftermath of the 2008 economic downturn I was the Marketing Manager for a 250-storefront buying and marketing group of independent in-car electronics and accessories retailers. We learned a ...
How to Make a Stellar First Impression
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Karl Kovacs
bemel.com - You have seven seconds to make a good first impression. Of course this assumes the other person has never met you. But in these days of pervasive social media, it’s easy to know a lot about you. Th...
Is It Time for a Social Media Clean up? | Sprout Social
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Steven D Woods
sproutsocial.com - Our online lives get just as cluttered as our homes do, only it’s much harder to spot on the internet. Whereas a mountain of unfolded laundry is hard to miss, social media disorganization isn’t tan...
Cloud-based video production platform 90 Seconds lands $7.5M Series A led by Sequoia India
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TechCrunch
techcrunch.com - Despite the increasing ubiquity of online videos, making a professional-looking one is still a complicated process that usually involves chains of emails and uploads. 90 Seconds wants to fix that p...
Soon you'll be able to buy concert tickets on Facebook
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LeVar Thomas
mashable.com - Soon, you’ll be able to buy those highly sought-after Beyoncé tickets through Ticketmaster, directly on Facebook. The feature – which is supposed to launch at the end of April – was first reported ...
3 tips to set up your ideal startup office space
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Jefferson Faudan
mashable.com - It’s an exciting time: Your latest groundbreaking entrepreneurial idea has evolved into a full-fledged startup. You’ve snagged some funding, you’re staffing up and you’re ready to make the move fro...
Audi built a 20-foot-long, 6-door limo for anonymous European buyer
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LeVar Thomas
mashable.com - Lesson earned: You can't say you have everything until you have a custom-built Audi limo more than a meter longer than the regular one. SEE ALSO: James Bond wannabes: This amphibious Lamborghini is...
7 Steps to Writing Killer Blog Posts That Actually Get Noticed - and Read!
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Larry Wentz
problogger.net - With billions of pages circulating around in cyberspace, chances are most of the content you produce is invisible and irrelevant. This isn’t a knock on your writing ability or creativity, it’s simp...
Loyalty360 - SparkPost Elite Gets Most Out of Email Engagement
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Loyalty 360
loyalty360.org - Customer engagement has become a moving target in recent years, with channels of communication rising and falling in popularity seemingly every day. One channel that has seemed to stand the test of...
Loyalty360 - Gap CEO Wants to Win Customer Experience at Moment of Truth
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Loyalty 360
loyalty360.org - Customer experience is the true differentiator for so many brands, a point not lost on Gap CEO Arthur L. Peck. Capturing that “moment of truth” is what separates the good companies from the great o...
Jaguar Land Rover launches InMotion, a startup studio to build mobility apps and services
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TechCrunch
techcrunch.com - Corporates are increasingly fearful of contracting innovator’s dilemma, a disease so deadly that it can be fatal if it isn’t caught early. And in an attempt to vaccinate against the disease, said c...
Appeals court: Google will have to deal with Mississippi AG investigation
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Ars Technica
arstechnica.com - An appeals court has ruled that Google will have to deal with an investigation into its business practices by Mississippi Attorney General Jim Hood. The court also noted the search company can stil...
Analog photography lives! The Impossible Project debuts I-1 camera for Polaroid 600-type film
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TechCrunch
techcrunch.com - Who doesn’t like instant film? Get out. The rest of you, stay and marvel. The Impossible Project, which 7 years ago started the, well, nearly impossible project of reverse-engineering Polaroid’s in...
Hyping vulnerabilities is no longer helping application security awareness
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TechCrunch
techcrunch.com - It used to be a vulnerability was disclosed, a few people who paid attention to such things blogged about it, patches were made, and we went about our day. During this time, not enough people under...
Review: Boosted Board Dual+ flourishes in the streets of NYC
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TechCrunch
techcrunch.com - I’m not the only one that thinks this way, about riding a piece of bamboo with wheels and a motor. YouTube personality and entrepreneur Casey Neistat made his main form of transportation around the...
Slidebox brings its Tinder-like photo management app to Android
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TechCrunch
techcrunch.com - A new application called Slidebox aims to help Android users clean up their photo library by swiping to delete unwanted photos, as well as use other tools to more easily organize photos into albums...
Frame.io releases video collaboration extension for Adobe Premier Pro
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TechCrunch
techcrunch.com - Frame.io today launched Frame.io for Adobe Premier Pro, an extension that will enable video editors to use the video collaboration tool inside the video-editing program. When Frame.io CEO Emery Wel...
DocSend raises $8M for smarter document sharing
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TechCrunch
techcrunch.com - Document analytics startup DocSend has raised $8 million in new funding. Naturally, co-founder and CEO Russ Heddleston said he used his company’s tools to make the deal. DocSend launched at our Dis...
Botlist is an app store for bots
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TechCrunch
techcrunch.com - A new site launching today wants to be the app store for bots. Botlist, as it’s called, is a third-party database that’s a catalog a lot of the bots currently available across platforms, including ...
These two apps let you pretend you actually handwrote that greeting card
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TechCrunch
techcrunch.com - Getting a hand-written note in the mail today is a rare treat, as most of our communications have gone digital. Another reason for this? Our penmanship has massively suffered as we spend more time ...
Computing’s future? It’s in your pocket
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TechCrunch
techcrunch.com - Technology’s neverending story has always, apparently, been the quest for The Next Big Thing. Whether that thing is something entirely new and transformative — unimaginable except within the fantas...
Facebook’s using F8 proceeds to fund Dev Bootcamp scholarships for underrepresented people in tech
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TechCrunch
techcrunch.com - Ahead of its annual F8 developers conference, Facebook has announced a partnership with Dev Bootcamp to fund scholarships for 20 people of color and/or women to attend the 19-week program for free ...
7 ways your video content is missing the mark
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Guy Kawasaki
marketingland.com - When it comes to creating engaging video content and optimizing the connection with your target demographic, brands need to have a clear video marketing strategy in place from the get-go. Goals mus...
HP’s upsized 15-inch Spectre x360—a high quality device built for the mainstream
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Ars Technica
arstechnica.com - Just as Dell made a bigger version of the XPS 13, the new XPS 15, so too has HP revisited the Spectre. The 15.6-inch Spectre x360 is a bigger version of the 13-inch device: a sleek, attractive 4.1l...
Video: How one team created a VR documentary in South Sudan
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Ars Technica
arstechnica.com - When we first spoke to Marcelle Hopkins about her film, On the Brink of Famine, in July 2015, she and her team were in a furious pre-production scramble of choosing gear, finalizing plans, and twea...
Messenger Chatbots Likely To Top The Agenda At Facebook's F8 This Week
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Reg Saddler
fastcompany.com - When more than 2,000 people descend on San Francisco this week for Facebook's annual two-day F8 developers conference, their discussions and decisions will have a huge impact on how you and 1.59 bi...
How To Master The Digital First Impression [Infographic]
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Reg Saddler
socialmediatoday.com - It takes just 90 seconds for a potential employer to decide whether to give you the job, according to career experts – and these days, that first minute and a half is likely to be spent checking yo...
Understanding intent through voice search
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Reg Saddler
marketingland.com - Bing and Google are looking at the future of search, and both are seeing a future that involves search engines as the intelligence platform powering digital assistance with daily life — personalize...
Pokémon TCG Online ready for beta testing on Android tablet
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Android Community
androidcommunity.com - While waiting for the Pokemon GO augmented reality game, here's another Pokémon game that will excite fans of Pikachu. Even if you don't like the yellow pocket monster, most geeks will enjoy this t...
GOTW: New RPGs for you to check out at the Google Play Store
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Android Community
androidcommunity.com - This is me asking for all of you all’s forgiveness for skipping the GOTW column last week. It’s a bit difficult to take, you know, when you realize that you are not Superman and sometimes you need ...
Build your own starship, master The Force in ‘LEGO Star Wars Force Builder’
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Android Community
androidcommunity.com - We thought that the 'Star Wars: The Force Awakens' hype is over or at least on a break but a new game has just been released by Lego. That plus the fact that some 'Rogue One' information and images...
Arrow Launcher update brings Wunderlist sync, reverse apps ordering
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Android Community
androidcommunity.com - Having app launchers for your device is one of the best customizable features that Android brings to our digital lives. You can customize it the way you want your home screen and app launchers to l...
Lenovo releases 6.98-inch PHAB smartphone/tablet in India
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Android Community
androidcommunity.com - Ever since Samsung introduced their first Galaxy Note, phablets have become a thing for mobile users. If you didn’t know yet, it’s a hybrid of a phone and tablet (hence the name) and can be used as...
Loyalty360 - Wireless Providers Need to Listen to Customers to Gain Brand Loyalty
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Loyalty 360
loyalty360.org - Digital customer engagement is such a critical piece of the customer loyalty puzzle for marketers today. But, if customers aren’t happy with their wireless providers, brand loyalty goes out the win...
Loyalty360 - Wells Fargo Listens to Customers and Introduces Credit Card Loyalty Program
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Loyalty 360
loyalty360.org - Wells Fargo officials listened to their customers in an effort to display flexibility in a new credit card loyalty program. Wells Fargo introduced Go FarTM Rewards, which goes beyond traditional cr...
Loyalty360 - Mobile Customer Engagement Preferred Method of Service-based Messages
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Loyalty 360
loyalty360.org - Mobile customer engagement is huge these days and, according to a new Vibes study, consumers expect service-based communications from companies. Whether it’s an alert that their payment has been pr...
How to Connect Customers to Your Brand
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Loyalty 360
loyaltyexpo.com - Marketers know that building customer loyalty is more complex and difficult than simply offering discounts or rewards. For some industries – like entertainment – customer loyalty is predicated on t...
ServiceSutra.com: An Online Marketplace to Hire Quality Service Providers - Start-Ups.Co
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Debbas
start-ups.co - ServiceSutra helps consumers compare price from Trustworthy, Qualified and Verified Local Service Providers in India. As per Mr. Chaudhary; ServiceSutra helps consumers compare price from Trustwort...
SpareFoot.com: The World's Largest Marketplace for Self-Storage - Start-Ups.Co
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Debbas
start-ups.co - Sparefoot is a simple and efficient solution for locating storage facilities, comparing prices, and booking storage units online. According to Mr. ‘Betts'; Sparefoot is a simple and efficient solut...
Google Voice Access beta enlarges role for voice, conversational device interaction
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Brett Prince
marketingland.com - As part of its effort to make Android devices more accessible to people with disabilities, Google has launched Voice Access Beta. It offers a far wider range of voice-controlled functions on Androi...
[VIDEO] Marketing Land Live #8: Facebook Live video, Tweet length research & more
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Brett Prince
marketingland.com - Talk about meta: a live video show talking about live video. The big topic on the most recent episode of Marketing Land Live was Facebook Live — Facebook’s serious push into the space that Twitter/...
Google Analytics 360 Suite: What You Need to Know
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Travis Wright
blog.kissmetrics.com - In a marketing world that’s buzzing with phrases like “marketing stack integration”, it’s no big surprise that Google is in the early stages of releasing a new suite of enterprise-level products th...
Huawei Aims for $100B & Cloudified Telcos
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Travis Wright
sdxcentral.com - SHENZHEN, China — Here at Huawei‘s analyst conference, company leadership presented a vision for a wide expansion of cloud, mobile, and telco capabilities that could make it a $100 billion company ...
Big Changes Coming to Facebook: Everything Marketers Need to Know About F8 - The Buffer Blog
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Travis Wright
blog.bufferapp.com - One of the most highly anticipated conferences of the year, Facebook’s F8, is almost here! Taking place on April 12 and 13 in Fort Mason, San Francisco, F8 is sure to deliver excitement for markete...
Viacom's Sales Chief Uses Data to Get to Know Millennials Better
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Stephan Stavrakis
adweek.com - Specs Current gig Head of marketing and partner solutions, Viacom Previous gig Head of sales and marketing, music and entertainment, Viacom Age 52 Snapchat mainchair2323 Adweek: You've been in sale...
This Agency Filmed I-95 in Florida for 20 Minutes and Singled Out Every Distracted Driver
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Stephan Stavrakis
adweek.com - Distracted driving is a serious problem. But while the stats are staggering—3,100 dead and 424,000 injured in crashes involving distracted drivers in the U.S. in 2013—they remain just numbers, with...
Miitomo Hit 1.58 Million Downloads in First Five Days of U.S. Launch
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Tom Maduri
adweek.com - Following its release March 31, Nintendo‘s first smartphone application, Miitomo, achieved quick success. According to data from app store optimization company SensorTower, the app hit the No. 1 sp...
Escape Los Angeles in Fear the Walking Dead: Dead Run on iOS
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Tom Maduri
adweek.com - AMC and Versus Evil announced the launch of Fear the Walking Dead: Dead Run on iOS. The official mobile game, based on AMC’s Fear the Walking Dead television series, challenges players to escape Lo...
The Most Compelling Argument for How Tesla Motors Is a Tech Company | Fox Business
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Jefferson Faudan
fool.com - Whether or not Tesla Motors technically qualifies as a tech company is a topic of active debate. From a valuation perspective, Tesla certainly benefits from the tech associations, since traditional...
The One-Time Ruler of the Web Has Lost More Than Its Mojo -- A Lesson for Us All
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Richard Krawczyk
huffingtonpost.com - "The company to beat remains Yahoo." - Bloomberg, 1996 "Yahoo just gets bigger and fatter and gets more and more revenue." - James Moloshok, senior vice-president at Warner Bros., Bloomberg, 1998 "...
