Monday, November 14, 2016

TPS Consulting Daily


TECHNOLOGY

4 Ways to Make Your Landing Page Experience More Relevant

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Tyson Quick





wordstream.com - One of the major components of running a PPC ad campaign is making sure you have a relevant landing page associated with your ad. That’s because landing pages are often the first touch point a pros...

Not worried about the surveillance state? Think again with an NSA controlled by Trump

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📎More than cookies





dailykos.com - President George W. Bush opened the barn doors to the surveillance state, and the Obama administration ripped them off their hinges. To quote Ars Technica co-founder Jon Stokes, in the last decade ...

The Art of Stealing: How to Become a Master Designer

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Michael Abehsera





uxplanet.org - Many outsiders believe that designers are unicorns, gifted or special in some way. We have an innate ability to create gorgeous interfaces, a natural talent for matching complementary colors, an un...

Where are the wearables you wear elsewhere?

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Mike Elgan





computerworld.com - Futurists promised a "wearable computing" world in which you could buy gadgets that could perform a thousand functions and live anywhere on your body. Instead, the vast majority of wearables are bi...

Is Google+ Worth Investing Social Time In? - eClincher

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Aepiphanni




eclincher.com - Name the social media accounts you’re focusing on in your social marketing right now. We bet you listed off some obvious ones: Twitter, Facebook, LinkedIn. You might be using Instagram or Pinterest...

Liquid : Platform to Easily Segment and Personalize Your Apps in Real-Time - Start-Ups.Co

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Debbas





start-ups.co - We had an interesting chat with Mr. “Alexandre Vaz”, CEO at the Lisbon – Portugal based start-up “Liquid” Below is the interview we conducted with him: 1. What is it exactly that you do and what y...

VW Group confirms fresh investigation into new Audi emissions discrepancies

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Ars Technica





arstechnica.com - Over the weekend, Volkswagen Group and its luxury brand Audi confirmed that certain Audi models are currently under investigation by US and European authorities, apparently for irregularities invol...

Google Play Music relaunched with machine learning, offline playlist - Android Community

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Android Community





androidcommunity.com - Gone are the days when we would carefully create and curate our own playlists, kind of what the, ahem, oldies did with their mixtapes and what nots. Nowadays, with so much trying to claim our atten...

How To Combine Content Upgrades With Viral Sharing To Grow Your Email List - CopyMonk

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Larry Wentz





copymonk.com - In the past few years, 2 “new” things have really shook up digital marketing. The first is content upgrades. While it’s still “new” and little known compared to a lot of tactics online, it’s been q...

Is Netflix Disney’s next big buy and is Reed Hastings its next CEO?

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TechCrunch





techcrunch.com - Peter Csathy is Chairman of CREATV Media, a media innovation and advisory firm. Last month, Netflix crushed Wall Street’s expectations with its Q3 earnings and surprisingly spry international subsc...

I refuse to review Snapchat Spectacles — but I’m glad to have my hands back

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TechCrunch





techcrunch.com - And I honestly don’t think these things should be reviewed at all — especially as a gadget. More of a hybrid marketing/consumer research experiment than an actual product launch, Snap, née Snapchat...

Adobe makes big bets on AI and the public cloud

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TechCrunch





techcrunch.com - Adobe held its annual MAX conference for users of its Creative Suite earlier this month. That’s where the company usually announces new and upcoming features to applications like Photoshop or Premi...

Russian hacking team The Dukes targeting NGOs and think tanks after Trump victory

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TechCrunch





techcrunch.com - According to Internet security team Volexity has detected an active spear-phishing effort by Russian hacker groups including Cozy Bear and the Dukes. The targeted phishing emails feature subject li...

Facebook chose to fight fake news with AI, not just user reports

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TechCrunch





techcrunch.com - Facebook built two versions of a fix for fake news this year, and decided to trust algorithmic machine learning detection instead of only user behavior, a Facebook spokesperson tells TechCrunch. To...

Yam video-based Q&A app puts story-telling front and center

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TechCrunch





techcrunch.com - Entering the ring with Justin Kan’s newly announced Whale, Yam is looking to offer a video-based question and answer platform that puts focus on story-telling. The idea for Yam came when founder Mi...

A real teen’s take on Snapchat’s hot new Spectacles

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TechCrunch





techcrunch.com - Daniel Singer is the Product Manager at Sensay in sunny Santa Monica and writer of Disrupt Cards. Snapchat has lived on my home screen since when it took the LA high school scene by storm in 2012. ...

xAd raises $42.5M more, buys WeatherBug to boost location-specific marketing

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TechCrunch





techcrunch.com - xAd, the ad network that serves you ads in apps and mobile web pages based on your location, is today announcing another hefty round of funding, as well as its first acquisition in the world of con...

Amazon’s Home Services adds 20 more metro regions as it preps new “Assistant” role

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TechCrunch





techcrunch.com - Amazon is beefing up its Home Services business — a marketplace competitor to the likes of Angie’s List, HomeAdvisor and Handy for helping people find and hire contractors for everything from plumb...

Warsaw’s ReaktorX aims to help busy people start businesses

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TechCrunch





techcrunch.com - While some entrepreneurs are independently wealthy and have no need for a day job, most of them aren’t. That’s why Marta Diana Koziarska and Borys Musielak created ReaktorX, an accelerator for folk...

Intellectual property strategies for startups

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Guy Kawasaki





techcrunch.com - Benjamin Lehberger is a registered patent attorney and a partner at St. Onge Steward Johnston & Reens. Intellectual property protection is an important consideration for most startups. Obtaining in...

AdultFriendFinder hacked: 400 million accounts exposed

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Ars Technica





arstechnica.com - AdultFriendFinder has been hacked, revealing the account details of more than 400 million people who would undoubtedly prefer to keep their identities private on the "world's largest sex and swinge...

Navy denies it pirated 558K copies of software, says contractor consented

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Ars Technica





arstechnica.com - In response to a lawsuit accusing the US Navy of pirating more than 558,000 copies of virtual reality software, the Navy conceded Monday that it had installed the software on "hundreds of thousands...

Zuckerberg claims just 1% of Facebook posts carry fake news

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Ars Technica





arstechnica.com - Facebook chief Mark Zuckerberg has claimed that only one percent of posts on the free content ad network carry fake news reports. Critics have said that Facebook influenced the outcome of the US el...

Surfing the Internet... from my TRS-80 Model 100

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Ars Technica





arstechnica.com - The true test of a man's patience is crimping pins onto the end of a cable that leads to building a custom serial cable—especially if it's the first time you've even handled a serial cable in a dec...

Magic Submitter |

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Larry Wentz





magicsubmitter.com - From the Desk of Alexander Krulik Wednesday, 11:11am My name’s Alex Krulik, and over the last 15 years of software development I’ve had the privilege of helping 1000’s on online marketers grow thei...

7 Techniques To Increase Instagram Engagement

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Reg Saddler




socialmediatoday.com - Since its inception, Instagram has pioneered the visual appeal of social media. Its visceral platform has resonated with a younger demographic, which still accounts for the majority of its users. F...

Vuzix Blade 3000 Smart Sunglasses connects you to your smartphone - Android Community

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Android Community





androidcommunity.com - Some of the wearable tech that have been introduced to the market haven’t really connected with people, but you can bet that OEMs will not stop experimenting with them. One of the newest ones that ...

LG V20 sells 200,000 units in the US in its first 10 days - Android Community

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Android Community





androidcommunity.com - LG’s newest smartphone, the V20, has the distinction of being the first non-Google phone that will have the Android 7.0 Nougat out of the box. This was one of the selling points they were harping o...

Secret Pokemon GO feature hiding in plain sight, confirmed by Niantic’s CEO - Android Community

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Android Community





androidcommunity.com - Niantic is striving to make sure that its content is as fresh as it can be, the better to convince Pokemon GO’s dwindling number of players to stay with the game and keep catching ‘em all. Part of ...

Can Whole Foods Attain Greater Differentiation Through Customer Loyalty?

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Loyalty 360





loyalty360.org - When Whole Foods launched a customer loyalty program pilot in the greater Philadelphia market in February 2015, Clay Walton-House, principal and lead of customer retention & loyalty practice, Lenat...

It's Time to Face the Truth: Discounts Do Not Drive Loyalty

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Loyalty 360





loyalty360.org - Quick question: What are NOT drivers of customer loyalty? Answer: Discounts, rebates, BOGO offers – even free burritos. These may appear to be effective business strategies to generate and grow ...

Google’s Approach to Virtual Reality

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Loyalty 360





loyalty360.org - Google has a long history of developing ambitious projects far beyond its search engine. From its Chrome browser to Android operating system, the company has continued to provide valuable software ...

Point Shout : Mobile App to Listen, Engage and React to Customers' Needs - Start-Ups.Co

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Debbas




start-ups.co - We had an interesting chat with Mr. “Ionut Danifeld”, Co-Founder at the Brussels – Belgium based start-up “PointShout” Below is the interview we conducted with him: 1. What is it exactly that you d...

D-Tangle : New Innovative Gadget Using Set of Earbuds - Start-Ups.Co

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Debbas




start-ups.co - We had an interesting chat with Mr. “Christina Nicholson”, Executive Director of the Nicosia- Cyprus based start-up “D-Tangle” Below is the interview we conducted with him: 1. What is it exactly th...

Pawn Essentials : Flea Market Meets Google Search - Start-Ups.Co

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Debbas




start-ups.co - We had an interesting chat with Mr. “Luke Makris”, CEO & Founder of the Annapolis – USA based startup “PawnEssentials” Below is the interview we conducted with him: 1. What is it exactly that you ...

Fanaka : Automates Sales, Projects and Accounting - Start-Ups.Co

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Debbas




start-ups.co - We had an interesting chat with Mr. “Michael Mbugua”, Founder and CEO at the Nairobi, Kenya based start-up “Fanaka-Hybrid” Below is the interview we conducted with him: 1. What is it exactly that y...

HiveFlux : Real-time Overview of What Everyone In the Company is Working - Start-Ups.Co

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Debbas




start-ups.co - We had an interesting chat with Mr. “Bruno Figueiredo”, CEO at the Lisbon – Portugal based start-up “Hiveflux” Below is the interview we conducted with him: 1. What is it exactly that you do and w...

Limetr.ee: A Web Application that Allows you to Safely Keep Messages, Photos and Videos you Want to Preserve as a Legacy for your Child - Start-Ups.Co

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Debbas





start-ups.co - Limetree is about gathering family and friends around your children’s history. About the legacy you want to pass to your child. About safeguarding memories for the future. Below is the full and in-...

Classified Post : Online Classfied Ad Website - Start-Ups.Co

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Debbas




start-ups.co - We had an interesting chat with Ms. “Robbie Alvarez”, CEO of the US based start-up “The Classified Post” Below is the interview we conducted with him: 1-What is it exactly that you do and what your...

Musistic : Music Technology Company - Start-Ups.Co

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Debbas




start-ups.co - We had a nice chat with Mr. “Jimbo Lattimore”, CEO of the Memphis USA-based start-up “Musistic” about his Company. Below is the interview we conducted with him: 1. What is it exactly that you do an...

LivingJunction.com: A Drag-and-Drop Social Publishing Platform to Create Social Magazines Around your Hobbies and Interests - Start-Ups.Co

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Debbas





start-ups.co - Living Junction is a social publishing platform that let’s you drag-and-drop rich media content to the pages of your own gorgeous magazine to bring your favorite topics alive. “Living Junction” is ...

Snapchat Signs Data Deal With Foursquare for Better Targeted Geofilters

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Stephan Stavrakis





adweek.com - Snapchat ads are getting a bit more targeted. The mobile app has inked a deal with Foursquare to power its location-based geofilters with more data that marketers can use to pinpoint where their ad...

Why This Agency Partnered With Amazon Echo to Create Its Own App

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Stephan Stavrakis





adweek.com - Last October, New York-based digital agency Rain worked with Campbell's to find a new way to push out the CPG giant's library of recipes, creating one of the first branded "skills" for Amazon's voi...

Marketers Can Now Track Every Time Their Brands Are Seen or Mentioned on TV

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Stephan Stavrakis





adweek.com - In this changing TV landscape, marketers are still unsure how people are seeing their messages, at least until Nielsen completes its total audience measurement rollout in March, but they now have a...

How to block the ultrasonic signals you didn’t know were tracking you

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Joel Mackey





wired.com - Dystopian corporate surveillance threats today come at us from all directions. Companies offer “always-on” devices that listen for our voice commands, and marketers follow us around the web to crea...

Ad of the Day: Xfinity Turns a Real Grandma's House Into a Digital Paradise for the Holidays

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Stephan Stavrakis





adweek.com - Entering the gates of hell, where there's no wifi and no shows—aka, Grandma's. For Comcast's Xfinity brand, 72andSunny tore a page out of Jimmy Kimmel's mean tweets playbook. "Hooking Up Grandma's ...

Google Is Introducing Native Video Ads for Mobile Publishers

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Stephan Stavrakis





adweek.com - If Google's research is correct, more than half of all smartphone users give up trying to load mobile websites if it takes longer than three seconds. Because of that, Google is moving forward with ...

Nothing small about HSN fitness expert Tony Little's appeal!

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Bob Burg





mrmedia.com - Kicking Through the Ashes: My Life As A Stand-up in the 1980s Comedy Boom by Ritch Shydner. Order your copy today by clicking on the book cover above! (Published by Mr. Media Books) NEW! Subscribe ...

SearchCap: Google AdWords cards, Bing pervasive search & Google verification spam

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DotOnline (.ONLINE)





searchengineland.com - Below is what happened in search today, as reported on Search Engine Land and from other places across the web. At an event in Redmond, Microsoft shared its vision of the future in which Bing is at...

How To Gain More Traffic With Remarketing Strategies

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📎More than cookies





bitrebels.com - Each day consumers are bombarded with tons of information, and a simple selfie of a friend on Facebook can completely wreck their train of thought. This means the transaction they may have complete...